If you run an e-commerce site, then you don't need us to tell you about the importance of being able to 'convert' a site visitor into an actual sale. At G&R, we believe that getting to know the metrics that drive your website's revenue is what will lead to even greater revenue.
We will analyse every aspect of your website users 'conversion' process, right from entering your site to confirming payment details. We do this so that we can make informed decisions as to how the process can be improved so that drop outs are reduced, thus leading to more users going onto making purchases on the site. Simple changes such as changing the positioning of a button or simplifying the text on a product page can sometimes have a huge impact on sales.
Of course, driving sales on site is not only about the site itself. It also involves optimising the traffic that reaches your website, and if they go on to make a purchase, ensuring you are able to maintain a profitable relationship with your new customers.
Using a range of online marketing techniques, ranging from Search Marketing to Social Networks, we can not only increase your web traffic, but optimise the campaigns to ensure visitors more relevant to your business are entering the website.
For your existing customers we can adopt a number of strategies, ranging from newsletters to website visitor tracking, that can drive repeat sales.
You can find out more about our range of website development services by clicking here.
Find out more about our internet marketing services that can drive more traffic to your site by clicking here.